COVID-19: Merlin’s offer of help

While our fantastic medical professionals take on the huge challenge of saving lives, it is Merlin’s opinion that our business community has a lead role in tackling ‘head on’ the task of resurrecting our economy as soon as is practically possible.

We at Merlin think our role in all of this is to help, where we can, Business Leaders make the best decisions to manage the impact of COVID-19 and adapt Operating Models to set up for success.


Core areas that Businesses Leaders need to consider in relation to COVID-19 are summarised in the image below. These need to be tailored to each individual context to avoid needless complexity and over-design / planning. The organisational approach needs to be fast, flexible and evolve over the duration of the crisis and recovery phase. Integration is key, however Team Leads need enough autonomy of action to work through bottlenecks and keep the response moving.

​​With spare capacity due to client projects being cancelled or deferred, in these unprecedented times we’d love to make ourselves available, at our own cost, to Business Leaders who need to make these decisions.

Areas where we think you should focus and where, if required, would be delighted to be of help:

  • COVID-19 impact on your business – a robust, pragmatic and honest SWOT analysis and review of the impact of this external stimulus on your business.
  • Based on 1) above, YOUR impact on your business – adapting and using ‘Failure Modes and Effect Analysis’ (FMEA) to develop and ‘stress-test’ your Crisis Recovery Strategy.
  • What is the new Normal? – using Target Operating Model (TOM) methodology in its simplest form to determine what you may have to change to adapt your business to set up for success.
  • COVID-19 Recovery Project Plan – Having understood, per above, what needs to be done, ‘Plan for Success’ and coalesce all your staff around a well thought through, rapid recovery Project Plan.

We’d be delighted to share / tailor some of our practical tools and techniques that you may find useful for the above, don’t hesitate to contact us if you’d like to chat through the application of these in your context, again at our own cost.

Hopefully we move into economic recovery soon – this is a call to action, so let’s get moving in a pragmatic and practical fashion. We would love to help in any way we can.